Emerging fashion house Berleaux, whose slogan is “Elegance Made Simple”, dedicates their time to crafting garments that enlighten how simple fashion can be—while, pursuing a heightened sense of confidence and courage. 

HOW WE STARTED!

It all began in the midst of C O V I D, April 2020. We started in a small apartment with a few shirts we ordered online. Later took them to a embroidery shop in Ruston, LA and gathered all items needed to sell online. The only sales we had came from friends and family wanting to support. Time went by and we were not getting any traffic, so we took time to do more research and make changes. 

It is now August 2021 and we have re-launched our brand with a few items in inventory. However, this one product, little did we know that would change our brand forever. We released our black and pink cozies by posting on social media. Went to sleep with 20 retweets from friends and woke up to thousands. Orders began rushing in and the rest is history!

HOW DID BERLEAUX COME ABOUT?

"I always knew that I wanted to start a clothing brand however, for the past 10 years I could not figure out a unique name. I was 12 years old in my dad’s clothing store and was fascinated by the apparel industry. 10 years later (at age 22), I woke up out of my sleep and said this random word, the word was Berleaux. I didn’t know what this word meant, I have never seen it before, but I knew it came to me for a bigger purpose. I went straight to google and spelled it as best as I could.  I am from Louisiana where we spell “O” EAUX, the search only took a fraction of a second to complete. There were zero search results for the word Berleaux. It had no meaning, never existed, and it was by the grace of God, I was blessed to create something out of nothing.

Growing up, I never had the most elegant of style. I was more of a simplistic dresser. So I sought out to create a brand based on simplicity, and have the ability to stand out of among the masses. It took some time, but finally after spilling ideas to my friends, “elegance made simple” stood out the most. This is the definition of BERLEAUX “adj. elegant yet simple”. It fit me to a T, there are many people just like me. I thought if I can create something to not only help me, but how many other people can I help?"

-Kylin, Owner

So here it is, a brand that was created from nothing, given a meaning, and has so much to accomplish. BERLEAUX!